Lift the legal complexities and make the auction process simple and visible for a user to bid on a Smartnumber™.
Discussions with stakeholders revealed usability issues and problems that users faced. Buyers made frequent calls to helpdesk in order to understand the process of bidding on a Smartnumber™.
I sketched concepts and prepared to test the paper prototypes
I wrote an activity-scenario to facilitate the usability tests.
Recruited participants and facilitated usability tests. Stakeholders wrote observations of the usability testing session via video recordings.
Based on feedback from user testing, I iterated the design and tested with users again.
I created a click-through prototype in Axure and tested the prototype with users, iterating the design based on feedback.
Summary of Recommendations.
I made a Summary of Recommendations based on the usability testing of the prototype.
UI Design and Style Guide.
I designed the UI and created the style guide, working with a developer to implement the front end design.